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Data Cleanse - Clean, accurate data drives marketing and sales productivity.

Imagine, in less than one week we will match, de-duplicate, and append your existing data with the most accurate company and contact information available. You also have the option to keep your system up-to-date with real-time maintenance. We'll show you how.

Wondering why your lead generation efforts aren't giving you the results you're after? If your database is full of duplicate or incomplete records, you could be wasting precious resources targeting the wrong contacts, resulting in poor response and sales conversion rates. A clean, accurate contact database is the first step in building a healthy sales funnel.

Inaccurate sales data results in poor sales performance.

Frustrated If you're experiencing any of the following symptoms, it might be more about your data and less about your sales or marketing tactics:
  • Delayed sales cycles and unpredictable pipeline
  • Low productivity of your telesales organization
  • Reps complaining about poor lead quality and low adoption of your CRM system
  • Lost opportunities due to time wasted chasing the wrong leads
  • Poor response rates to direct marketing campaigns
  • Significant returned mail from your direct mail programs or bounced emails
With business to business contact databases typically degrading at a rate of two percent per month, even a custom built list will become inaccurate over time.

Cleanse and append your house list for increased sales and marketing productivity.
A clean, accurate list will help yield more productive marketing and sales lead generation programs, in the form of higher response rates and conversion rates which ultimately result in more sales opportunities. With Before the Call's Data Cleanse solution, your house list can become your best source of qualified leads, thanks to appropriate contacts with accurate contact and account information from the companies most likely to purchase your product or service.

Our five step Data Cleanse solution will:

  • De-duplicate your existing database to reduce wasted time and money
  • Append critical company and contact information to incomplete or inaccurate records
  • Match existing records to multiple market-leading databases and add parent companies, subsidiaries, or additional contacts from companies you already have in your database
  • Find new accounts who meet your ideal customer profile and add them to your database
Maximize the return on your CRM investment.
Increased Revenue Before the Call's Data Cleanse solution will result in:
  • More productive sales teams and improved CRM adoption rates thanks to clean, up-to-date market data
  • Higher response rates and return on your marketing program investments due to better targeting
  • Accelerated sales cycles and more predictable pipeline
Regardless of what CRM application you are using, Before the Call's Data Cleanse solution will enable you to get more out of your sales and marketing efforts. More predictable sales pipeline. Increased return on your marketing investments. Higher contact rates. Accelerated revenue generation.

And once your data is clean, Before the Call's On-Demand Prospect Development Management Solution can help you to maintain your data integrity over time.